BI dashboards shouldn't need
a consultant to understand

If you have to guess what a dashboard is telling you, it’s not doing its job.

If you’re making business decisions, you don’t want to decipher dashboards. You just want clear answers. But most business intelligence tools make that harder than it should be.

You open the dashboard, and you're met with a wall of charts, filters, and numbers. What’s the key message? What changed since last week? Where’s the problem hiding? You find yourself staring, guessing, clicking around and still not quite sure.

It’s not you. It’s the way most dashboards are built.

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Why many dashboards feel confusing

Most dashboards are made by technical teams for other technical users. That works if you’re IT. But if you're a decision-maker, that approach adds friction instead of clarity.

The layouts are often cluttered. Important numbers are buried among less relevant ones. Visuals look impressive but don’t lead to quick insight. And interaction? You’re expected to know which filters to use or which page to click next.

You shouldn’t need a consultant or a cheat sheet to understand how your business is doing.

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A case for intuitive dashboards

Our Power BI dashboards are user-friendly and made specifically for decision-makers. People who need to know what’s happening and what to do next. People who manage teams, not data models. People who don’t have time to constantly learn new tools.

Every design choice is guided by one principle: maximum insight, minimum effort. That means:

Simple, question-based page flow: Each page focuses on one type of question, so you’re never juggling too much at once.
Consistent layout & visual hierarchy: The layout is built for desktop, with consistent positioning of filters, KPIs, and visual blocks, as well as careful use of colours, so your eyes always know where to look.
Easy interaction: Interactions are straightforward: pick the metric, choose a time period, focus on a product or location – and the whole page responds instantly. Want to see sales in one region? Click it. Need to filter by team or product line? Two clicks and you're there.
Graphs for clarity, not decoration: Every visual has a job – to highlight trends, compare values, or guide attention to what matters most.


There’s a flow to the user experience: from the first overview to the final detail, every page guides you through a clear path of thought, not just a wall of visuals.

No noise. No guesswork. Just structured insight that gets you from question to answer with ease.

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Built for people who make decisions, not dashboards

You’re not here to explore data. You’re here to steer the business. Our job is to make that easier.

That’s why we don’t deliver tools built for analysts. We build intuitive business intelligence for people who need answers quickly. Dashboards for executives, team leads, and managers.

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Dashboards that feel effortless

If you’ve been working around your dashboards instead of working with them, you’re not alone. We build reports that do what business intelligence is supposed to do: make decisions easier.

And you won’t need a consultant to make sense of them.

Request a dashboard

Check out our dashboards

Cost breakdown dashboard icon
Cost control panel

Understand your costs.
Focus your resources.

Pricing tier 1: Clarity

Break down company costs to spot hidden inefficiencies
For operations and finance staff
1 page: our simplest, most affordable dashboard
View dashboard
Performance tracking dashboard icon
Business performance tracker

Track your goals and KPIs
with a high-level overview.

Pricing tier 2: Focus

Monitor key KPIs in one place
For executives and managers
4 pages: KPI overview, trends, top products, regional performance 

(+ up to 2 optional custom pages)
View dashboard
Product insights and sales icon
Product insights dashboard

Know what sells.
Optimize what doesn't.

Pricing tier 2: Focus

Deep product insights for strategic decisions
For product teams and analysts
8 pages: KPI overview, trends, categories, profitability, product lifecycle, top performers, demand patterns, regional performance

(+ up to 2 optional custom pages)
View dashboard