Business intelligence for small business
that actually makes sense

Small businesses don’t need fluff, they need clarity. Learn how BI can simplify decisions.

Is BI worth it for small business?

BI can feel like a big-company toy, but it doesn’t have to be. In this section, you can explore where dashboards help small and mid-sized businesses, and where most tools go wrong.

What makes a dashboard easy to understand?

A good dashboard should make things clear the moment you see it. In these articles, we look at layouts, visuals, and design choices that help you notice what matters without digging or guessing.

1) See your business clearly in just a few clicks

How can small businesses make better decisions without drowning in data or learning yet another tool? A smarter kind of dashboard might be the answer. One that’s built for clarity, not complexity.

2 Why some dashboards feel effortless (and others exhaust you)

Some dashboards just “click,” while others feel like a chore. Learn the 5 hidden UX layers that shape how your business intelligence tools feel to use and see how design decisions influence your business analysis.

3) Uncover the story in your business data with interactive dashboards

Explore how precise, interactive dashboards help small businesses turn cluttered data into clear decisions. From the principles of accurate visual design and high data-ink ratio to the power of interactivity, we break down what makes a performance dashboard effective.

4) Intuitive BI dashboard design: How white space creates clarity

Dashboards shouldn’t feel like puzzles. This guide explores how layout, structure, and white space reduce mental overload and turn dashboards into insight tools, especially for small businesses that need clarity.

5) How to visualize your business data

Bar charts, line charts, scatter plots... basic? Maybe. But if your business data is still stuck in spreadsheets, this is the fastest way to clarity. Let's walk through the 5 essential types of data visualization for making your data readable at a glance and see some tips to avoid common mistakes.

6) Power BI formatting mastery: 10 tips for clear and efficient visuals

Tired of cluttered Power BI visuals? This guide shows 10 practical formatting tips to make your dashboards clean, professional, and easy to interpret at a glance.

How do dashboards actually work (and break)?

Dashboards only work if the data behind them does. Here we explain the backend basics in plain language: why dashboards get slow or show the wrong numbers, and how clean data and structure keep insights reliable.

Why we do things differently?

A lot of BI providers play games. We want to change the game by stop playing a game. These pieces share why we value clarity, transparency, and simplicity, as well as what differentiates our offer.

1) If you can’t explain it to a 6-year old…

Business intelligence is plagued by vague jargon that hides confusion more than it shares insight. This short piece explains why simplicity isn't shallow and why clarity is at the heart of what we do.

2) Why we don’t play the usual BI games

Tired of fake urgency, vague promises, and “Contact us for pricing”? So are we. Here’s why we ditched the tricks and built a BI service grounded in trust, clarity, and no-BS pricing.

3) The cost of turning business into a game

A sharp look at how turning business into a zero-sum game erodes trust, wastes time, and dehumanizes relationships. Why good business needs both structure and soul.

4) Power BI templates vs. custom dashboards

Should you start with a ready-made Power BI template or go full custom? If both options feel wrong, you’re not imagining it. Let's break down the trade-offs and introduces a structured middle ground that’s actually built for small and mid-sized businesses.

5) BI dashboards shouldn't need a consultant to understand

Why do so many dashboards feel like puzzles? If you have to click around just to find the point, something’s wrong. Explore what makes a dashboard intuitive, and why decision-makers deserve tools that speak their language.

6) Tired of BI quotes with hidden fees and ongoing costs?

Why is it so hard to get a straight price for a dashboard? See why BI pricing is often so vague and bloated with subscriptions, and how we’re doing things differently with one-time pricing, no surprise fees, and full clarity up front.